VOTE FOR THE CADILLAC PEOPLE’S CHOICE AWARD

Performance. It’s the heart of every great film – and a tenet of every Cadillac. So it’s only natural that, for a fifth straight year, Cadillac is the proud sponsor of the Toronto International Film Festival People’s Choice Award.
Following eleven days and over three hundred films Cadillac will once again be presenting 3 awards – the Award for the fans’ favourite midnight madness film, the Award for the highest rated film in documentary programming and the fans’ favourite, the Cadillac People’s Choice Award, for the overall highest rated film. The winning director for this award will receive $15,000, courtesy of Cadillac, and a stunning hand-crafted glass-and-crystal award designed by renowned Canadian artist Jeff Goodman.

ELEVATOR

Performance and innovation – it’s the essence of the 2011 Toronto International Film Festival and Cadillac, the official vehicle of The Toronto International Film Festival. As the world’s leading public film festival, the audience’s demand for innovative style and exquisite performance drives film selection and as an official sponsor, Cadillac is proud to feature exclusive trailers before each film screening.

Can’t get to TIFF this year? We’re happy to feature for the first time on Festivalinsider.ca the three Cadillac
CTS-V coupe “From Zero to Drama” TIFF trailers that will be shown inside theatres during all screenings of the 2011 Festival. Enjoy!

LAKE

DRIP

2011 Winners

Where Do We Go Now? – 2011

Winner of the 2011 ‘Cadillac People’s Choice Award’

The Cadillac People’s Choice Award is voted on by Festival audiences. This year’s award goes to Nadine Labaki’s Where Do We Go Now? Set against the backdrop of a war-torn country, Where Do We Go Now? tells the heartwarming tale of a group of women’s determination to protect their isolated, mine-encircled community from the pervasive and divisive outside forces that threaten to destroy it from within. The award offers a $15,000 cash prize and custom award, sponsored by Cadillac. First runner up is Asghar Farhadi’s A Separation and Ken Scott’s Starbuck.

The Raid – 2011

Winner of the 2011 ‘Midnight Madness’ Category

The Cadillac People’s Choice Midnight Madness Award goes to Gareth Evans for The Raid. Starring Indonesian martial arts sensation Iko Uwais, The Raid follows a SWAT team that is trapped in a rundown apartment block in Jakarta filled with heavily armed drug dealers and killers. First runner up is Adam Wingard’s You’re Next and second runner-up is Bobcat Goldthwait’s God Bless America.

The Island President – 2011

Winner of the 2011 ‘Favourite Documentary’ Category

The Cadillac People’s Choice Documentary Award goes to Jon Shenk for The Island President. In this whirlwind political documentary, Mohamed Nasheed wins the presidency after a 20-year battle for democracy in the Maldives, only to face an unfathomable challenge: to save his island nation from rising seas. The Island President follows Nasheed as he takes the climate fight to backroom chambers of power in New York, London, Delhi, and finally into the fierce realpolitik of the Copenhagen Climate Conference. First runner up is Bess Kargman’s First Position and second runner up is Cameron Crowe’s Pearl Jam Twenty.

2010 Winners

	The King’s Speech – 2010 Winner of the 2010 ‘Cadillac People’s Choice Award’ Directed by Tom Hooper, the film tells the story of King George VI. After his brother relinquishes his role, George ‘Bertie’ VI reluctantly assumes the throne. Overcome by a dreaded nervous stammer and considered unfit to be King, Bertie engages the help of an unorthodox speech therapist.
	Stake Land – 2010 Winner of the 2010 ‘Midnight Madness’ Category This year’s winner of the Midnight Madness award, Stake Land, was directed by Jim Mickle. In the aftermath of a vampire epidemic, a teen is taken in by a grizzled vampire hunter on a road trip through a post-apocalyptic America, where they battle both bloodsuckers and a fundamentalist militia that interprets the plague as the Lord’s work.
	The David Suzuki Movie– 2010 Winner of the ‘Favourite Documentary’ Category David Suzuki’s lecture is intertwined with candid interviews where he reflects on his life and shares personal stories revealing an unseen side of himself. The documentary was directed by Sturla Gunnarsson.

2009 Winners

Previous Winners

	Slumdog Millionaire – 2008 Winner of the 2008 ‘Cadillac People’s Choice Award’ Aided by a relatively unknown cast, Danny Boyle directs the tale of an orphan from the slums of Mumbai, who, in pursuit of love, competes in the Hindi version of ‘Who wants to be a Millionaire?’ The film later went on to captivate the world, winning Best Picture at the Oscars. And it all started at TIFF.
	Eastern Promises – 2007 Winner of the 2007 ‘Cadillac People’s Choice Award’ David Cronenberg directed this riveting London-set thriller starring Viggo Mortensen as a Russian gangster and Naomi Watts as a midwife who discovers an incriminating diary.